Cancer Equality launches Ethnic Minority Cancer Awareness Month 2015 – to raise awareness, empower communities and save lives.
National charity, Cancer Equality,is launching this year’s Ethnic Minority Cancer Awareness Month (EMCAM) in July, with the aim of raising awareness of bowel cancer and the importance of screening among Britain’s ethnic minority communities. The campaign also aims to help individuals take up the services that are available to them – with the aim of saving lives.
The campaign is supported by Public Health England and by Bowel Cancer UK, with the charity providing speakers and resources.
Someone in the UK is diagnosed with bowel cancer every 15 minutes. That’s 33,218 men and women every year, with 12,871 cases proving fatal.
Ethnic minority communities, which make up 14% of Britain’s population, can be particularly at risk, because awareness of cancer and uptake of some cancer services, including screening, are lower in those communities. That means people from ethnic communities tend to be diagnosed when the disease is more advanced, which can lead to poorer survival rates.
EMCAM 2015 aims to tackle those issues, by working with four regional organisations – Croydon BME Forum (London), Black Health Initiative (Leeds), Birmingham Empowerment Forum (Birmingham) and CanSurvive (Manchester).
By working with local organisations that already have close links with ethnic minority communities, Cancer Equality aims to reach as many people as possible throughout the campaign, across the South East, West Midlands, North and North West.
With support from Cancer Equality and Bowel Cancer UK, the four regional organisations will run a range of awareness raising events and activities during EMCAM, aimed at different ethnic minority communities.